As of July 1, Egbert Bok joined Intrahorti as Sales Manager for International markets. With Egbert Bok, Intrahorti has brought on board a commercial ace with years of relevant experience in horticulture. Intrahorti aims to grow internationally and is convinced that, together with Egbert, we are able to make great strides.
"Intrahorti is a highly innovative company in the agricultural sector that responds to global challenges within horticulture in terms of hygiene, disinfection and biostimulants. With my years of experience in horticulture, I want to contribute to putting Intrahorti even stronger in International markets. I have gained my extensive experience in the sector with various roles and disciplines at total suppliers, producers and growers in horticulture. With my track record in International horticulture, I will focus primarily on Asian, Oceanian and Southern European markets. I am convinced that we can promote healthy and safe products in horticulture, contributing to a better future for all." Says Egbert.
Well-known Intrahorti products you may know are Intra Hydropure, Intra Multi-Des GA and Intra Eco Shield. These products are produced in the Veghel plant and sold worldwide in more than 80 countries.
For years, Intra Hydropure has been the worldwide standard when it comes to cleaning and disinfection of irrigation systems. Intra Hydropure has a rock-solid reputation as an extremely stable and safe product with unsurpassed cleaning and disinfecting properties based on hydrogen peroxide. It is an important pillar in the hygiene strategy of modern growers and horticultural professionals.
Good water quality is essential for optimal production and a healthy crop. By adding fertilizers and organic supplements, biofilm formation in the irrigation system is inevitable. Pathogens such as fungi and bacteria hide and multiply in this biofilm. Intra Hydropure therefore prevents and removes this dangerous biofilm and contributes to sustainable cultivation.